Aritzia
Imagine if Spring cleaning came with a reward.
Aritzia incentivizes those hours of digging through closets and sorting donation piles by inviting guests to drop off old clothing in exchange for 20% off the new Spring collection.
As guests bring in their pieces throughout the day, select garments are added to the Spring installation. Each item is wrapped around a mesh wire structure, creating a growing, textural collage of fabrics and colors. This photo moment becomes a living expression of everyday luxury—where simple, worn-in pieces help build something elevated and artful.
The experience highlights Aritzia’s commitment to sustainability. All donated textiles are repurposed into new garments, turning the installation into both an art piece and a promise: style can be beautiful, responsible, and reborn.